🇮🇹 Helen Seward training in Milan · 28 September · 10 places We cover the flight for partner salons · applications until 14 September Reserve a place
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Training and events

Everything taught in Milan reaches your salon

Helen Seward training in Milan · 28 September

10 places for partner salons. We cover the flight — in exchange for an order.

Reserve a place
10mest
The event of the season

Villa Quaranta, 28 February 2027 — the 2027 Collection

Helen Seward presents the new 2027 Collection and the new LUMIA, BBCOLOR FUSION and COLOR GLOSS shades. The Fashion Seminar Show is not a slide presentation but the Creative Team working live on stage: cutting, colour and styling built around the season's trends.

The venue is Villa Quaranta, Tommasi Wine Resort & Thermal Spa in Valpolicella, fifteen minutes from Verona and twenty from Lake Garda. After the show the evening continues with a dinner buffet, an open bar and a live DJ set. Resort guests have access to the thermal pools, the fitness area and the VinAma spa.

I go there myself and take partner salons with me. Places are limited — write in advance and I will tell you what the trip includes and on what terms.

I want to go
4:00 PM — 8:00 PMLive Show: the 2027 Collection on stage
8:00 PM — midnightDinner buffet, open bar, DJ set
Villa QuarantaVia Ospedaletto 57, Pescantina (Verona)
Getting there15 min from Verona airport, 20 min from Lake Garda, 90 min from Milan

Twice a year I go to Italy for training. Everything taught there I bring back to Czech salons — not as “brand support”, but as concrete techniques your stylists will start using next week.

Upcoming events

28 September 2026 Product training Milan, Italy
28 February 2027 2027 Collection: Fashion Seminar Show Villa Quaranta, Verona

Past events

6 July 2026 “Total Blond” master-class Vienna, Austria
18 May 2026 Product training Milan, Italy
20 April 2026 Brand presentation in a new region Vienna, Austria
1 March 2026 New collection presentation Milan, Italy

Helen Seward training in Milan · 28 September

10 places for partner salons. We cover the flight — in exchange for an order.

Reserve a place